经典推荐系统手册第二版:算法与实践指南

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《推荐系统手册》第二版是由Francesco Ricci、Lior Rokach和Bracha Shapira三位编辑共同编著的一部经典之作,专为研究和实践推荐算法的专业人士提供详尽的指导。该书在2015年由Springer Science+Business Media出版,ISBN号为978-1-4899-7636-9和978-1-4899-7637-6(电子版),并获得了Library of Congress Control Number: 2015953226的登记。它涵盖了广泛的推荐系统理论和技术,旨在帮助读者深入了解这一领域的核心概念和最新进展。 本书详细探讨了推荐系统的设计、建模、评估以及在实际应用中的优化策略。内容涵盖从基础原理如用户画像和协同过滤,到深度学习和个性化推荐技术的高级主题,还包括推荐系统的伦理和社会影响等议题。作者们以其深厚的专业背景,分别来自意大利的博尔扎诺自由大学(Free University of Bozen-Bolzano)和以色列的贝尔谢巴本古里安大学(Ben-Gurion University of the Negev),他们从计算机科学和信息系统工程的角度出发,提供了丰富的实践经验与案例分析。 读者可以借此书深入理解推荐系统的各个方面,包括但不限于: 1. **推荐算法**:介绍各种推荐方法,如基于内容的推荐、协同过滤(如用户-用户协同、物品-物品协同)、矩阵分解技术(如SVD、NMF)以及混合推荐策略。 2. **用户建模**:如何通过历史行为、兴趣偏好、社交网络等数据构建用户模型,以实现个性化推荐。 3. **评估指标**:了解常用的推荐系统评价标准,如精确度、召回率、覆盖率、多样性、新颖性等,以及A/B测试等实践技巧。 4. **深度学习在推荐**:探讨如何利用深度学习技术提升推荐系统的性能,如神经网络、深度强化学习等。 5. **伦理与社会影响**:讨论推荐系统的公平性、隐私保护和透明度等问题,强调推荐系统在实际应用中的社会责任。 6. **实时推荐与扩展性**:处理大规模数据和实时推荐场景的技术挑战,以及如何设计可扩展的推荐系统架构。 《推荐系统手册》第二版不仅是一本技术参考书,也是一份实用的工具指南,适合从事推荐系统开发的工程师、数据科学家、产品经理以及对人工智能和个性化体验感兴趣的学者。无论是初入该领域的学生还是资深从业者,都能从中受益匪浅。
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The explosive growth of e-commerce and online environments has made the issue of information search and selection increasingly serious; users are overloaded by options to consider and they may not have the time or knowledge to personally evaluate these options. Recommender systems have proven to be a valuable way for online users to cope with the information overload and have become one of the most powerful and popular tools in electronic commerce. Correspondingly, various techniques for recommendation generation have been proposed. During the last decade, many of them have also been successfully deployed in commercial environments. Recommender Systems Handbook, an edited volume, is a multi-disciplinary effort that involves world-wide experts from diverse fields, such as artificial intelligence, human computer interaction, information technology, data mining, statistics, adaptive user interfaces, decision support systems, marketing, and consumer behavior. Theoreticians and practitioners from these fields continually seek techniques for more efficient, cost-effective and accurate recommender systems. This handbook aims to impose a degree of order on this diversity, by presenting a coherent and unified repository of recommender systems’ major concepts, theories, methodologies, trends, challenges and applications. Extensive artificial applications, a variety of real-world applications, and detailed case studies are included. Recommender Systems Handbook illustrates how this technology can support the user in decision-making, planning and purchasing processes. It works for well known corporations such as Amazon, Google, Microsoft and AT&T. This handbook is suitable for researchers and advanced-level students in computer science as a reference.