"电子商务管理课程介绍与学习目标"

"Introduction to Electronic Commerce Management Course.docPPT Courseware.pptx; Why Study Electronic Commerce Management? 2020/1/13 How do we normally live? 1/13/2020 With the development and application of information technology and network technology, electronic commerce is everywhere in the electronic commerce era, and the world is changing rapidly. We must learn the relevant theories and practices of electronic commerce in order to adapt to the development of the times and become the talents needed in this era. 2020/1/13 Contents I. Course Positioning II. Course Objectives III. Course Content IV. Teaching Methods and Learning Methods V. Course Assessment Methods VI. Learning Requirements VII. Learning Resources Expansion 1/13/2020 I. Course Positioning The Electronic Commerce Management course is a basic course in the business administration major, belonging to the discipline foundation course module in the talent training program, with a planned learning hours of 64 and 4 credits. The course assessment method is an exam. 1/13/2020 Objectives Knowledge Objectives Ability Objectives Quality Objectives Course Objectives II. Course Objectives 1/13/2020 III. Course Content Chapter 1: Overview of Electronic Commerce Chapter 2: Types and Models of Electronic Commerce Chapter 3: Network Technology of Electronic Commerce Chapter 4: Security Issues in Electronic Commerce Chapter 5: Online Marketing of Electronic Commerce Chapter 6: Online Banking and Electronic Payment Chapter 7: Logistics of Electronic Commerce Chapter 8: Data Processing Technology of Electronic Commerce Chapter 9: Supply Chain Management of Electronic Commerce Chapter 10: Mobile Commerce and Mobile Payment Chapter 11: Legal Issues of Electronic Commerce Chapter 12: New Developments in Electronic Commerce 1/13/2020 Teaching Methods Theoretical teaching;... "