"跨境电子商务英语教学全套：概述、比照、开展情况与基础练习"

In the teaching unit of Cross-Border E-Commerce English, students are introduced to the basic concepts and vocabulary of cross-border e-commerce. The unit begins with a review of common terms and expressions related to cross-border e-commerce, and encourages students to think about the differences between cross-border e-commerce and traditional foreign trade. The main focus of this unit is on three aspects: understanding the concept of cross-border e-commerce, comparing cross-border e-commerce with traditional foreign trade, and studying the current development of the cross-border e-commerce industry in China. Through a structured analysis of these three areas, students are guided to enhance their knowledge of cross-border e-commerce and improve their English language skills through various exercises in listening, speaking, reading, and translation. The first part of the unit introduces the concept of Cross-Border E-Commerce through a warm-up activity where students learn about common abbreviations and their full expressions in English and Chinese. This serves as a foundation for understanding the key terminology and concepts in cross-border e-commerce. Overall, the unit aims to provide a comprehensive overview of cross-border e-commerce, highlighting its significance in the global trade landscape and the opportunities and challenges it presents. By the end of the unit, students are expected to have a clear understanding of the key principles of cross-border e-commerce and be able to effectively communicate and engage in discussions about this rapidly expanding sector.