1.2.3.1 Service Strategy
The Service Strategy volume provides guidance on how to
design, develop and implement Service Management, not
only as an organizational capability but also as a strategic
asset. Guidance is provided on the principles underpinning
the practice of Service Management which are useful for
developing Service Management policies, guidelines and
processes across the ITIL Service Lifecycle. Service Strategy
guidance is useful in the context of Service Design, Service
Transition, Service Operation and Continual Service
Improvement. Topics covered in Service Strategy include
the development of markets, internal and external, service
assets, service catalogue and implementation of strategy
through the Service Lifecycle. Financial Management,
Service Portfolio Management, Organizational
Development and Strategic Risks are among other
major topics.
Organizations use the guidance to set objectives and
expectations of performance towards serving customers
and market spaces and to identify, select and prioritize
opportunities. Service Strategy is about ensuring that
organizations are in a position to handle the costs and
risks associated with their service portfolios and are set up
not just for operational effectiveness but for distinctive
performance. Decisions made with regard to Service
Strategy have far-reaching consequences, including those
with delayed effect.
Organizations already practising ITIL use this volume to
guide a strategic review of their ITIL-based Service
Management capabilities and to improve the alignment
between those capabilities and their business strategies.
This volume of ITIL encourages readers to stop and think
about why something is to be done before thinking of
how. Answers to the first type of questions are closer to
the customer’s business. Service Strategy expands the
scope of the ITIL Framework beyond the traditional
audience of ITSM professionals.
1.2.3.2 Service Design
The Service Design volume provides guidance for the
design and development of services and service
management processes. It covers design principles and
methods for converting strategic objectives into portfolios
of services and service assets. The scope of Service Design
is not limited to new services. It includes the changes and
improvements necessary to increase or maintain value to
customers over the lifecycle of services, the continuity of
services, achievement of service levels and conformance to
standards and regulations. It guides organizations on how
to develop design capabilities for Service Management.
1.2.3.3 Service Transition
The Service Transition volume provides guidance for the
development and improvement of capabilities for
transitioning new and changed services into operations.
This publication provides guidance on how the
requirements of Service Strategy encoded in Service
Design are effectively realized in Service Operations while
controlling the risks of failure and disruption. The
publication combines practices in Release Management,
Programme Management and Risk Management and
places them in the practical context of Service
Management. It provides guidance on managing the
complexity related to changes to services and Service
Management processes, preventing undesired
consequences while allowing for innovation. Guidance is
provided on transferring the control of services between
customers and service providers.
1.2.3.4 Service Operation
This volume embodies practices in the management of
Service Operations. It includes guidance on achieving
effectiveness and efficiency in the delivery and support of
services so as to ensure value for the customer and the
service provider. Strategic objectives are ultimately realized
through Service Operations, therefore making it a critical
capability. Guidance is provided on how to maintain
stability in Service Operations, allowing for changes in
design, scale, scope and service levels. Organizations are
provided with detailed process guidelines, methods and
tools for use in two major control perspectives: reactive
and proactive. Managers and practitioners are provided
with knowledge allowing them to make better decisions in
areas such as managing the availability of services,
controlling demand, optimizing capacity utilization,
scheduling of operations and fixing problems. Guidance is
provided on supporting operations through new models
and architectures such as shared services, utility
computing, web services and mobile commerce.
1.2.3.5 Continual Service Improvement
This volume provides instrumental guidance in creating
and maintaining value for customers through better
design, introduction and operation of services. It combines
principles, practices and methods from Quality
Management, Change Management and Capability
Improvement. Organizations learn to realize incremental
and large-scale improvements in service quality,
operational efficiency and business continuity. Guidance is
provided for linking improvement efforts and outcomes
with Service Strategy, Service Design and Service
Transition. A closed-loop feedback system, based on the
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Introduction