"迪拜人工岛VI品牌手册及品牌标准设计规范"
The Yas Island Brand Guidelines provide a comprehensive overview of the brand's vision, values, positioning, and identity. The purpose of these guidelines is to communicate how to apply the brand and its boundaries effectively. The vision of Yas Island is outlined, emphasizing the brand's commitment to providing unique and memorable experiences for visitors. The brand values are clearly defined, highlighting principles such as innovation, excellence, and sustainability. The positioning of Yas Island is described, showcasing its position as a leading destination for leisure, entertainment, and hospitality. The brand's identity is detailed, with specific guidelines on the logo, endorsement, typography, colors, and photography. The logo is a crucial aspect of the brand, with guidelines on its usage, protection, minimum and maximum size, positioning, and handling. The endorsement of the brand is also addressed, outlining how to display partnerships and affiliations in a way that aligns with the Yas Island brand. Typography guidelines ensure consistency in communication, while color guidelines specify the primary and secondary colors that represent the brand. Photography guidelines highlight the importance of high-quality images that capture the essence of Yas Island. Overall, the Yas Island Brand Guidelines provide a comprehensive framework for maintaining a consistent and impactful brand identity. By adhering to these guidelines, stakeholders can effectively represent the Yas Island brand and create a cohesive brand experience for visitors and partners.
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